Wednesday, April 18, 2012

Small Business Marketing News Update - Jacksonville Industrial Clamp Manufacturer Steps Up Its Marketing Efforts In The South Pacific Rim

J.C. Renfroe & Sons, Inc., one of the premier international manufacturers and marketers of industrial lifting clamp products, headquartered in Jacksonville, Florida, has stepped up its efforts to take advantage of the increased industrial and construction growth in South Asia.

While the company already has a strong international presence throughout most of the world, including manufacturing partnerships with companies in Germany, Spain and Japan, Renfroe has the opportunity to expand its product line to an under-serviced region.

Through the appointment of The Allan Marketing Group of Victoria, Australia as its Master Distributor-Agent, Renfroe’s products will be available to a sales territory that includes Australia, New Zealand, Papua New Guinea, South Pacific Islands, Thailand, Malaysia, Singapore, Indonesia, Philippines, Hong Kong, Taiwan and South Korea.

Renfroe offers a full line of lifting clamps and ancillary products such as crane blocks, sheaves and swivels. Renfroe selected Allan Marketing because the company has over 35 years experience in the lifting industry as an Asian supplier of hoists, chains, winches, wire rope fittings, plate clamps, hydraulic equipment, pallet trucks and lashing.

“We have been more aggressive with our international marketing,” according to Ron Raymond, vice president and general manager of Renfroe. “We see where there is substantial growth in the Asian markets. So with Allan, we are hoping to increase our market share in the Pacific Rim.”

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