Nationally Renowned Newscaster, Mort Crim, Launches His Memoir

The nationally known newsman who inspired Will Ferrell’s role as Ron Burgundy in the movies Anchorman and Anchorman 2 lives right here in Northeast Florida. Mort Crim, the retired news anchorman from stations in Detroit, Philadelphia, Chicago and Louisville may be retired from broadcast work but he is busy criss-crossing the country promoting his 8th book, a memoir of his broadcasting career, titled Anchored, A Journalist’s Search for Truth. As a journalist myself, I am in awe of the honors and accolades Mort has earned during his career, not to mention accomplishments such as having 4 nationally syndicated radio news shows; being the regular substitute for the Paul Harvey show; and anchoring ABC’s American Information Network, where he broadcasted Armstrong walking on the moon. From helping Walter Cronkite get out of a stuck bathroom stall to worrying about stepping on the toes of Philippines First Lady Imelda Marcos while dancing (not knowing she had thousands of shoes at the time), his book is loaded with fascinating broadcast stories. But what may be the most intriguing is his struggle with his faith throughout his life. He was an evangelist at age 15 but he came to a spiritual resolve late in life. For autographed books, visit MortCrimSpeaks.com.

 

Customer Service Is Key To Success For Signorello Outdoor Lighting

 Daylight savings time just ended and we’re now back to earlier darker evenings. That’s when Tom Signorello shines. Tom, the owner of Signorello Outdoor Lighting, brightens his customers’ lives by using creative lighting to enhance the looks of homes, to provide additional night time security, and to help increase the owner’s property value. Not your your typical landscape/green industry individual (a Penn State grad and a great Rotarian), he puts his customers first. While he is extremely creative when it comes to designing and installing lighting, he backs his work by providing free light bulb replacement and a lifetime warranty for every job. Knowing Tom as long as I have, his dependability is only outperformed by his attention to people’s needs, whether it’s his customers or Rotary charity work. He has perfected a system for meeting with customers, walking the property and determining the homeowner’s desires, budget limitations, fixture needs and work schedule. Once Tom does the job, it doesn’t have to be done again. That the kind of guy Tom is. For residential or commercial lighting on the First Coast, Tom can be reached at (904) 415-3237. To see examples of his work, visit SignorelloOutdoorLighting.com. Tom is on the right in this “Lunch with Les” photo.